Readings

Munter, Mary. Guide to Managerial Communication. 7th ed. Upper Saddle River, NJ: Prentice Hall, 2005. ISBN: 9780131467040.

1. Introduction to course. Communication strategy and structure.

• Meriam, Richard S., Franklin E. Folts, and George F. F. Lombard.

• "Dashman Co." HBS Case: 9-642-001, rev. December 21, 1982.

1. Strategy and structure (cont.). Persuasion.

• Yates, JoAnne. "Pyramid Structure."Cambridge, MA: MIT Sloan Courseware, 2004.———.

• "Harnessing the Science of Persuasion." Harvard Business Review, October 1, 2001, 72-84. MM, pp. 2-23, 86-96, and 50-67.

1. Oral presentations. Minto pyramid.

• MM, pp. 138-151 and 34-43.

• Barnes, Louis B. "Managing Interpersonal Feedback."

• Cambridge, MA: Harvard Business School Publishing, rev. March 16, 1989.

1. Oral presentations (cont.). Visual aids. Handling Q&A.
   

• Zelazny, Gene. "From Data to Chart." In Say It with Charts. McKinsey & Company, 1979

• Von Hoffman, Constantine. "Getting the Most from Presentation Software." Harvard Management Communication Letter. Boston, MA: Harvard Business School Publishing, 1999.

• "Handling Q&A: The Five Kinds of Listening." Harvard Management Communication Letter. Boston, MA: Harvard Business School Publishing, 1999.

• Parker, Ian. "Absolute Powerpoint." The New Yorker, May 28, 2001.

• MM, pp. 108-137.